Craig Washington, CEO And Designer

Hi, I'm Craig Deshawn Washington, CEO, And Designer from Detroit, Michigan.


I am an active participant in creating the culture in my hometown. I have been involved in creating the community here since it started.

Not only that, but I have also been involved in creating a new wave of urban streetwear with collaborations with talented Artist all over the world. The fashion aesthetic and production process they’ve created has become a template.


Furthermore, I am also really into a lot of underground culture, so I look at other types of art as part of my ethos—like street art, street music, street art in particular. At the same time, you can still see my inspirations from other places, like the streetwear culture. So, I constantly try to keep my approach open to a bit of both.


I have been featured in magazines such as The Detroit Entrepreneur, Splash! Magazine, interviewed Beats Brews and Points of View and collaborating with the remarkable fashion and creative industries in New York, and I’ve been heavily involved in putting together the production of the line that I'm most proud of, Top Notch NME. “Our mission is to bridge the gap between different cultures all over the world with one article of clothing at a time”.


I am a self-taught designer, and it's become my passion. I started from scratch in 2017 with my first fashion collection. Not only that, but I am always working on my craft with my friends and family. It's a great feeling when you create something a bit different. I love to experiment with new designs, so I am always trying new styles. I am excited about the future and having new styles. Furthermore, I am very lucky to be living in a city with such diverse, talented and artistic people, making Detroit, Michigan a city to watch.

I am referred to as a streetwear artist, however additionally as an avenue style artist—we do matters that maximum human beings wouldn’t even suppose to do. I recognize that there’s a variety of stigma connected to streetwear, however I am aware about the reality that there’s an underground network of individuals who care approximately streetwear and their culture. It’s the most effective manner we've, a threat to do it justice. I am a massive believer with inside the concept that style is a manner of life, and that we can’t stay it alone; that we need to paintings with each other, and guide each other as well. It’s continually been my purpose to make the world better, and I suppose the world will continually be better if we work together. A lot of our efforts come from the community we come from. I got into streetwear due to the fact I'm obsessed with the lifestyle, and I have become a streetwear artist due to the fact I am obsessed with our culture. It's something I’ve continually desired to do, and I’d like to preserve to do. I'm making an avenue to put on for the streets everywhere in the world, I desired to make it smooth to specific my creativity via clothes, and make a difference. I’m looking to create an area for innovative human beings to take greater possession in their lives, for human beings to be a piece greater unbiased and to certainly embody who they are. To take possession in their story, their individuality, their happiness and their joy. I suppose that’s why I commenced running on my first collection. Our purpose is to offer a genuinely authentic and distinct variety of style garb for our valued client base, offering them with the quality viable fee for money. We are additionally supporting the style enterprise to appearance as clean as viable, and to offer the quality viable style enjoy to our valued client base, each on-line and with inside the streets. So take a stroll with me as I display to you the Underground world of streetwear at it is finest!


Recent Projects

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Top Notch NME Secure Luggage

Luggage Unboxing

Galaxy Collection

Top Notch NME v2

Top Notch NME v2 Unboxing

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